Advertisements in the app MeinJena
The target group of the application MeinJena includes mainly residents and tourists of the city of Jena. Due to the different subject areas - news, mobility, housing and events - the app reaches different target groups. it is possible to place advertisements regarding said areas of local interest.
Both the name of the app, MeinJena (my Jena), and its sign, a heart, represent its attachment to Jena. This local approach is thus highly interesting for advertising partners. The positioning of the ads is characterised by their placement directly inside the text of a page, due to which they are surrounded by its content. In this way, the advertising bannes are located directly in the users' visual field. The link connected with the ad allows users that are interested to get further information. In order to measure the success of your advertisement, you will receive an evaluation of both the views and the click rate upon demand.
downloadMedia data for download
Positioning of banners and prices
Banner SMALL - Position 2, 5, 8, 11, 14
The placement on the start page of the app and between current events as well as the combination of text and image allows for an expecially strong perception.
Banner MEDIUM Top - Position 2, 5, 8, 11, 14
Prominent placement with highest attention.
Banner Medium - Position 2, 10, 20, 30, 40
The placement in the subject area news in between the current news allows for an especially strong perception.
Banner Large - Position 2, 6, 10
Always placed on the start page of the subject area housing and thus mostly in the direct focus of the user, due to which it receives a lot of attention. The combination of text and image allows for an especially strong perception.
Banner Xtra Large - Position 1
With this especially huge advertising space, the message will be transferred optimally to the user.
| App domains | Name banner | Format (in pixels) | Placement |
Prices* |
|---|---|---|---|---|
|
Advertising banner Start page |
Banner small |
408 x 255 plus |
Position 2 (viewing range) |
€ 600.- |
|
Position 5 |
€ 500.- |
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|
Position 8, 11, 14 |
€ 300.- |
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|
Banner medium top |
1080 x 330 | Position 2 (viewing range) |
€ 600.- |
|
|
Position 5 |
€ 500.- |
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|
Position 8, 11, 14 |
€ 300.- |
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|
Advertising banner News |
Banner medium | 1080 x 330 | Position 2 |
€ 550.- |
|
Position 10 |
€ 300.- |
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|
Position 20 |
€ 150.- |
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|
Position 30 |
€ 150.- |
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|
Position 40 |
€ 150.- |
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|
Advertising banner Housing |
Banner large |
744 x 558 plus teaser-text (max. 100 characters) |
Position 2 |
€ 550.- |
|
Position 6, 10 |
€ 300.- |
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|
Advertising banner Mobility |
Banner Xtra-large |
1080 x 810 | Position 2 |
€ 550.- |
* all prices indicated exclusive of VAT
